There is so much data available to us today that it can often be overwhelming and rarely gets interpreted into actionable insights. There are more tools than ever available to gather external data on competitors, customers and markets. Without clear strategic goals and a model to gather, distribute and use this data we miss the opportunity to gain and sustain our competitive advantage.

Triple EEE’s experienced competitive intelligence professionals can work with you to align your business strategy with the intelligence you need to gather and use to answer your key business headaches. We will evaluate what you already have and where this can be enhanced to ensure you have a fit for purpose, right-sized competitive intelligence organisation that is properly integrated in your company. We will make recommendations for corporate data utilisation, any external resources and an approach for the change and communications necessary to ensure this gets embedded.